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#strategy

20 posts19 participants2 posts today
Sara Lobkovich, J.D., NBC-HWC<p>What hope is there to operate strategically when it feels like your plans change every time you turn on the news?</p><p>In the latest Thinkydoers Short, I'm sharing the framework I use to navigate today's unpredictable environment with my clients affected by -- *hand waves* -- all of this. </p><p>✨ Identify your strategic anchors<br>✨ Learn a new angle on an old question<br>✨ Focus on your "To Done" list, not endless "To Do's"</p><p>Find the latest Thinkydoers <a href="https://thinkydoers.social/tags/podcast" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>podcast</span></a> wherever you listen to podcasts!</p><p><a href="https://thinkydoers.social/tags/Strategy" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Strategy</span></a></p>
Futurist Jim Carroll<p>"Uncertainty? Don't wait for clarity —create it!" - Futurist Jim Carroll</p><p>In a downturn, experimentation isn’t risky. It’s responsible - because it helps to build some clarity where often that clarity does not yet exist.</p><p>That doesn't seem intuitive. In uncertain times, it’s easy to assume that clarity comes from caution - that the path forward will emerge once the noise dies down, once the data stabilizes, and once the market settles. </p><p>You end up waiting a long time for that! You end up waiting for clarity that never comes, because here’s the truth: clarity doesn’t arrive. It’s earned.</p><p>And the way you earn it—especially in a downturn—is by moving. </p><p>Testing. Learning. Iterating. Acting. Trying ideas to see what works. Doing things for the sake of doing, not necessarily for the big win, but to figure out what works, and what does not. And in doing so, you create your sense of clarity. &nbsp;That’s how you cut through the fog. That’s how you avoid paralysis.</p><p>That’s how you lead.</p><p>Experiments are your edge in an era of uncertainty because they are fuel to ignite clarity that is otherwise missing. Remember what I've said in this series - in times of economic pressure, many organizations retreat into stasis They pause product launches, cancel initiatives, and wait for signals. But the companies that thrive in a downturn do the opposite: They turn uncertainty into a laboratory. They run small tests. They build fast prototypes. They launch controlled rollouts. They create momentum—and clarity—through movement.</p><p>That’s not reckless. It’s responsible. And it builds something more valuable than predictions or plans: experiential capital.</p><p>Here’s how you start building that advantage now:</p><p>- launch a live test. Choose one customer segment. Try something new. Measure real results.</p><p>- prototype under pressure. Push a rough idea into the market. Let feedback shape the next version.</p><p>- accelerate learning loops. Replace long planning cycles with fast experiments. Learn weekly, not quarterly.</p><p>- capture insight. Build a shared learning bank. Don’t waste failure—mine it for gold.</p><p>- empower your team to try. Make experimentation safe. Celebrate effort, not just outcomes.</p><p>- rush something forward. It doesn’t have to be perfect—just real. Let motion build momentum.</p><p>- track what works. Treat every test as a data generator. Use outcomes to refine, redirect, and repeat.</p><p>- build a culture of motion. Innovation isn’t a project. It’s a mindset. You build it by doing.</p><p>Use urgency as fuel. In the face of hesitation, push forward. Action reveals what planning can’t. Make experiential capital your strategy. In a world that punishes delay, the most learned win..</p><p><a href="https://futurist.info/tags/Experimentation" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Experimentation</span></a> <a href="https://futurist.info/tags/Clarity" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Clarity</span></a> <a href="https://futurist.info/tags/Action" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Action</span></a> <a href="https://futurist.info/tags/Testing" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Testing</span></a> <a href="https://futurist.info/tags/Innovation" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Innovation</span></a> <a href="https://futurist.info/tags/Momentum" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Momentum</span></a> <a href="https://futurist.info/tags/Learning" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Learning</span></a> <a href="https://futurist.info/tags/Strategy" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Strategy</span></a> <a href="https://futurist.info/tags/Uncertainty" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Uncertainty</span></a> <a href="https://futurist.info/tags/Adaptation" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Adaptation</span></a></p><p>Original post: <a href="https://jimcarroll.com/2025/04/decoding-tomorrow-your-daily-future-inspiration-uncertainty-dont-wait-for-clarity-create-it/" rel="nofollow noopener noreferrer" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">jimcarroll.com/2025/04/decodin</span><span class="invisible">g-tomorrow-your-daily-future-inspiration-uncertainty-dont-wait-for-clarity-create-it/</span></a></p>

"Growth doesn't avoid chaos. It emerges from it." - Futurist Jim Carroll

You don’t rebuild for the future by protecting the past - particularly during a downturn.

So let's recap. In the first ten posts of this series, I've covered how belief, vision, action, and momentum create forward motion, even amid chaos. And yesterday, I pulled back the curtain on why many organizations fail to make that motion: fear, inertia, denial, and outdated thinking. You know, organizational sclerosis stuff!

Now we turn a corner.

Because once you’ve cleared the internal barriers…once you’ve named what’s been slowing you down… the next step is this: growth. And growth doesn’t come from optimizing what used to work. It comes from disrupting it. As they say, if you keep doing what you've always done, you'll get what you've always got! This will become exacerbated even more in the wild year that is 2025.

Fact is, In a downturn, many companies fall into a dangerous trap: they tweak the old playbook, hoping that what worked before will work again. So they shave budgets instead of rewriting business models. They cut costs without realigning purpose. They focus on “efficiency” instead of rethinking how they create value. They keep trying to sell the old product or service when the market suddenly needs a new one.

That’s not a strategy. That’s maintenance. And it fails every time

The companies that grow during volatility? They do the opposite. They redesign, not refine. They reinvent, not recover. They know that you won’t win in the next economy by trying to redo the last economy better. Here’s how high-performing, future-ready companies build through disruption—not despite it:

- they create new value, not just cut costs

- they launch new offerings that solve urgent problems in emerging markets or underserved segments.

- they reallocate skills and teams aggressively to solve problems, fast

- they implement a strategy of focusing on core customers to defend key revenue

Talent, capital, and attention all shift. They move decisively away from underperforming bets and double down on future-ready opportunities. They break their assumptions.  They don’t ask how to make something slightly better. They ask what it would look like if they had to build it from scratch for today. They eliminate internal friction.  Bureaucracy, bloated processes, and clunky systems are removed. They rebuild for speed and simplicity. They accelerate decisions with small, empowered teams that test, launch, and adapt.

They don’t wait for perfect clarity—they create clarity through motion.

They shape what comes next.

They grow.

#Growth #Disruption #Innovation #Action #Reinvention #Strategy #Chaos #Opportunity #Momentum #Leadership

Original post: jimcarroll.com/2025/04/decodin

I had all sorts of plans around marketing and content this week but I've been flattened by a flu I picked up from one of our crew. So let's just keep this simple.

Is your strategy (or lack thereof) working? 🤔

If so, congratulations: you don't need my Strategy During Chaos workshop on May 7th.

Otherwise, want to just pencil this right in and join me?

👉🏼 saralobkovich.com/strategy-dur

Sara Lobkovich | OKR ExpertNo-BS Strategic Achievement Intensive | 2025 Goal Setting — Sara Lobkovich | OKR ExpertDesign your path to strategic achievement in 2025 with expert guidance & flexible support. Join our 24-hour intensive (with optional prep) to create your own undeniable impact.

“In the face of uncertainty, most managers cut. But leaders build.” - Futurist Jim Carroll

Anyone can cut costs. Slash and burn. Downsize staff. Close divisions. And in an economic downturn, that becomes the norm.

But there are only a few who can do the opposite - focus on growth.

After nine days of exploring how to lead with resilience, innovation, and momentum, one truth now takes center stage: Growth isn’t a result. It’s a decision.

And in moments of deep uncertainty, the best leaders choose it - on purpose.

Back in 2009, I spoke at a lot of corporate events amid the global economic downturns and witnessed firsthand how different organizations were dealing with it. I vividly remember the message the CEO of one global organization delivered at their leadership summit, sharing their recession roadmap with perfect clarity: “Our strategic priorities: survive, innovate, grow. We’ve done survival. Now we’re focused on building.”

That’s the growth mindset that is needed today. While others pull back, delay projects, freeze spending, and wait for signs of recovery, real leaders are moving forward. Fast. With intent. Because they understand that growth doesn’t happen after the storm passes. It begins now.

Around that time, in an interview with FoodProcessing.com, I shared the story of a global restaurant chain CEO who spoke just after the 2008 financial crisis; I was to follow him on stage for my message on the importance of innovation and looking forward. He opened with one minute on the dismal economic conditions and then spent the next nineteen minutes outlining eight clear growth opportunities.

He didn’t dwell on uncertainty. He obsessed over what came next.

This is how bold leadership sounds.

And in 2025, it’s exactly what’s needed. You might not see it, but this is what is happening in some organizations right now. And maybe it's the precise mindset that you need at this very moment. Right now, some leaders are:
investing with precision — not across-the-board cuts, but selective spending that seeds future wins.

The question isn't: “Will the economy recover?” It's: “Will you be ready when it does?” Or "Will someone else have already captured the ground you hesitated to take?”

So ask yourself: Are you leading from fear? Or building toward growth?
Because in the face of uncertainty, managers cut.

But leaders?

They build.

----
Futurist Jim Carroll knows that history shows us that 10% of organizations become breakthrough performers in times of economic volatility.

**#Growth** **#Leadership** **#Uncertainty** **#Building** **#Innovation** **#Mindset** **#Resilience** **#Opportunity** **#Future** **#Strategy**

Original post: jimcarroll.com/2025/04/decodin

"What good is a strategy when the conditions we're operating in just keep changing?"

👆🏼 Does that question sound familiar?

That's why I'm hosting a $19 one-hour workshop on May 7th:

🎉Strategy During Chaos🎉

Learn my go-to technique for creating strategic anchors that withstand even

*hand waves*

all this.

👉🏼 saralobkovich.com/strategy-dur

Sara Lobkovich | OKR ExpertNo-BS Strategic Achievement Intensive | 2025 Goal Setting — Sara Lobkovich | OKR ExpertDesign your path to strategic achievement in 2025 with expert guidance & flexible support. Join our 24-hour intensive (with optional prep) to create your own undeniable impact.

Google software engineer Addy Osmani shares an approach one can take to complete software development pre-production tasks such as initial user requirements gathering. He suggests using First Principles Thinking (FPT) to achieve these goals.

"First Principles Thinking for Software Engineers"

addyosmani.com/blog/first-prin

For every rule, an exception. Here's Cedric Chin's take on FPT vs. Pattern Matching.

"How First Principles Thinking Fails"

commoncog.com/how-first-princi

This is a fantastic interview about successful messaging in the face of #Fascism and #authoritarianism. Pedro Telles co-founded Quid, a communications organization in Brazil focused on fighting right-wing extremism, which was instrumental in defeating Bolsonaro’s reelection bid in 2023.

There are so many nuggest of wisdom in the interview, such as the “three levels of influence”—local groups, followed channels, friend-followed channels—that shape a person’s mindset, and how opposition communication needs to use that to their advantage.

The success of Quid seems based on deep study and extensive (and expensive, I think) action that successfully infiltrated the media landscape to neutralize right-wing messaging. It’s their nontraditional, cool-headed, strategic methodology that makes them as formidable as Fox News.

It’s quite a read. I don’t know if anyone has risen to the challenge quite to this extent in the US.

#resistance #extremism #communications #media #strategy

wagingnonviolence.org/2024/08/

Waging Nonviolence · How a strong messaging strategy helped defeat Brazil’s BolsonaroPedro Telles explains the communications strategies that rallied Brazilians against authoritarianism.
Continued thread

I'm Sara Lobkovich. I'm a strategist and OKR activist who works with purpose-led organizations, and people whose identity, cognitive style, or values put them at odds with mainstream business culture. I help you move strategy out of decks and docs and into behavior and results so you can learn your way to achieving your biggest, boldest goals.

Follow me here, or visit sara lobkovich dot com for more!

Continued thread

IF you *might* want a little boost this year in terms of strategy achievement (not just creation), and some help shifting from "activity overwhelm" to doing what's designed to achieve results, now's the time to connect.

Curious about whether No-BS OKRs might fit your biz?

Take the quiz to find out: findrc.co/4jvZmGC

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