I'm trying to write a thing about the back and forth history of control over hardware, software, and data, and I stumbled upon this:
The company that became AOL was originally founded as a pay-to-play game company using dialup on the Atari 2600. (They tried to do the same with music, but Warner Brothers was not interested. Ha!)
I honestly didn't know that assholery about software ownership went back that far, but I should have.
https://en.wikipedia.org/wiki/GameLine